Skip to content
Sali Apps

About

One person, building apps that finish the job.

Sali Apps is run by Sheraz Ali. Not a team, not a startup, just one engineer who spent years building software for other people and decided to build something with his own name on it instead.

The pattern that started it: almost every app in the Shopify ecosystem collects something and then shows it to you. A dashboard of scores. A chart of answers. The merchant is left to notice the problem, remember it, and act on it. When you’re also packing orders and answering DMs, that mostly means not acting on it at all.

The apps here are built to close that gap. Notice the problem, then do something about it, while it still matters.

How it's funded

No investors, and what that buys you

There is no venture money here, which means there is no growth curve someone else expects and no eventual pressure to extract more per merchant than the product is worth. It also means this has to make money to survive, so here is the honest version. We need you to pay us, and we’d rather earn that than trick you into it.

In practice that shows up as pricing decisions. No per-feature add-on fees. A free plan that is a real plan rather than a trial with an expiry date. CSV export on every tier, so leaving is never expensive. Self-serve cancel, because making you email support to stop paying is a dark pattern, not a retention strategy.

It also shows up as a slower roadmap. One app at a time, built properly, before the next one starts. You can read exactly what has shipped rather than take a claim on faith.

What we're building

One shipped, more on the way

One app at a time, built properly, before the next one starts.

Feedloop

Live on the App Store

NPS & attribution surveys that win back unhappy customers

Store management › Support › Surveys

Learn more

On the roadmap

Planned, not promised. We would rather ship one app that works than three that almost do, and we will not pretend a date exists before it does.

Planned

Accessibility

Find and fix what actually blocks a shopper

An accessibility app for merchants who want real remediation, not an overlay widget that promises compliance and delivers a lawsuit. In research; nothing is committed yet.

Planned

Migration & bulk data

Move a catalogue without losing half of it

Import, export and bulk-edit store data with validation up front, so you find the broken rows before they hit your storefront rather than after. In research.

What you can hold us to

Four things, all checkable

Not values. Commitments with a way to verify them.

The website matches the app
Every price and every feature claim on this site is mirrored from the app’s own code, and gated features name the plan they need. If you find a claim here that the app doesn’t keep, tell us — that is a bug with a fix, not marketing.
No claims we can’t back
There is no AI badge on an app with no AI in it. We don’t call answer counts “revenue attribution.” Several competitors do both; matching them would mean lying to you on the first screen you see.
Never incentivised reviews
We will never offer you anything for a review, and our apps will not let you offer your customers anything for one either. It breaches Shopify’s rules, Google’s and Trustpilot’s, and it makes every review in the category worth less.
A person answers the email
Support goes to support@saliapps.com, on every plan including the free one. It is read by the person who wrote the code you have a question about.

The details

The boring but relevant facts

Legal entity
Sali Digital LLC
Founder
Sheraz Ali, Founder & Engineer
Hosting
Our own servers in the European Union

Questions before you install?

Ask. We will tell you if our free plan is enough for your volume, or if another app is a better fit for what you're doing.